Tuesday, December 28, 2010

Details Not To Feature On Dental Business Cards

The most common mistake dentists make with the style and design of their dental business cards is over-filling a small piece of paper with all the current details they have with regards to their practice. Therefore, they will end up looking tacky and also disorganized, with smaller, hard to read fonts. Dental business cards need to merely contain information needed in finding your practice. This consists of the dentist's company name, clinic address, telephone numbers, web-site, opening hrs along with the email.

I have seen several dental business cards which have the dentist's full educational history on it. I mean, how could you possibly physically fit every one of these information on a tiny sheet of cardboard? Also, the general mindset of folks with dental issues is getting to your clinic in cases they'd require treatment. The pactitioners qualifications really should be on the office walls and not on his dental business cards.

An additional problem that I always see is having cheesy slogan printed on them. Slogans are OK yet you need to pay close attention to them. Slogans should create a professional image for your business and not make it a laughing stock to those you give them out to. It's also wise to take into consideration the market your clinic is hoping to penetrate. Why pick a slogan that appeal mainly to children when in fact you are attempting to penetrate a significantly more mature industry with the types of services your business delivers?

As an alternative to these cheesy slogans, why don't you choose helpful tips in maintaining oral health. That is both helpful in creating awareness of dental health. It can also give the impression about your credibility, professionalism and your ability to give top quality dental treatment.

Dental practitioners should keep in mind that their dental business cards are the forerunners in the promotion of their business and that first impacts are long lasting. They're a form of advertisement for your practice also so you'll need to be very careful what you should include and what you shouldn't.

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